Keyword Stuffing
Keyword Stuffing

Correctly integrating the keywords for your web project will help you gain a lot of positions in Google… but you must be careful not to overdo it and fall into keyword stuffing .

Google does not like natural positioning. If you spot unusual growth, you could incur a penalty that would completely destroy your entire project.

Read on to find out all about seo stuffing .

What is Keyword Stuffing?

Tel keyword stuffing is a bad practice that consists of integrating an excessive number of keywords to achieve the first results of Google.

It is very easy to detect when a text incurs SEO Stuffing: we will see the same words repeated over and over again, in sentences where they do not make sense and it will probably be a text that is difficult to read.

It is important not to get obsessed thinking about how to appear in the first results of Google , since it will be easier to fall into these bad practices.

The importance of keywords in SEO

A keyword is a word that your potential customer uses to find your business. This word will be entered into Google and it will be decided by the first results.

There is a keyword limit, although experts disagree on this.

The most common is that it is between 1.5-2% . It is considered that there is keyword stuffing when the number of keywords is greater than 10%.

These keywords must be integrated into the text in a logical way. It is interesting to use plurals and singulars, apply bold to highlight them and use the occasional synonym. All this will give naturalness to the web.

Keys to avoid Keyword Stuffing

Here are some tips that will allow you to avoid keyword stuffing :

·Make a selection of the most important keywords: each article should have a main keyword and, perhaps, some secondary ones. Remember that you need more content for your website, so make a list and a content calendar to know what to write about.

·Write naturally: to avoid falling into seo stuffing , you should write naturally, although always with the list of keywords next to it. Always try to integrate them into the context.

·Do not exceed the keyword density: for example, with a keyword density of 2% in a text of 500 words, you should not repeat the key more than 10 times.

· Review: make a final review of the text checking the density of keywords. If you have overdone it, try changing the words to synonyms.

Tools to check the keyword stuffing of your website

You are also interested in using these tools to avoid over-optimization of your website:

· Seo Quake : this tool is a reliable indicator of the number of times you have repeated the keyword, as well as its repetition %.

· Keyword Density Checker : like the previous tool, it is also an interesting option to find out the content’s keyword density.

· Visiospark : it is a completely free application that allows you to add the URL of your store to study if you have made the error of keyword stuffing.

Keyword Stuffing Examples

Imagine that in an article we want to position the key the best washing machine . An example of keyword stuffing would be the following:

Are you looking for the best washing machine on the market?

To find the best washing machine on the market, you are in the right article. There are many criteria to find the best washing machine on the market, such as quality/price ratio. Also, when looking for the best washing machine on the market…

As you can see, it loses its naturalness and creates a text that is difficult to read. Now that you know what keyword stuffing is, it’s time to get down to work to avoid it.